BijouBlog

By Josh Eliot

In Laguna Beach, California The Coast Inn, built in 1927, was one of the earliest hotels in the area. The Inn featured hotel rooms, a café and bar. By 1941, the secluded beach town had rapidly grown into a resort destination. During World War II and in the post-World War II period, the property’s clientele changed from primarily vacation travelers to members of the military. In 1956, a fire destroyed much of the front portion of the building, which new owners, the Smith brothers, rebuilt and added a nightclub. In 1977, the cocktail lounge and dining room of the Coast Inn were operating as The Boom Boom Room, a nightclub and disco, and were sold to Sidney Bryan in 1978. The Coast Inn hotel, restaurant and bar now catered predominately to the gay community. As the property grew in popularity over the next few decades, it gained a reputation as being the area’s premier gay nightclub, bringing a very large gay tourist and resident population to the seaside community.

In the 1980s, Michael Martenay, a Laguna Beach resident, was appalled to learn that the ashes of two former patrons who had died from AIDS had been scattered in the green space behind the Boom Boom Room. The green area had fallen in disarray and was filled with trash and liquor bottles. Michael spent two days hauling out 39 trash bags of garbage from the site, determined to bring the space back to life. Through community donations of flowers, plants, seeds and other materials Martenay built and perfected “The Garden of Peace and Love,” a memorial garden for mourners who lost friends to AIDS. It is said that over 50 souls' ashes have been scattered there. The city of Laguna Beach, after a recommendation from Police Chief James Spreine, installed a water line near the garden to ensure the garden’s life for years to come.

I first discovered the Boom Boom Room when I went location scouting with Scott Masters for my upcoming movie, Pacific Coast Highway 2. We found a beach house with ocean front access and booked it. I was anxious about this movie assignment because it was big shoes to fill making a sequel to a William Higgins classic. I fully admit that I was too green to pull it off properly at that stage in my career. The cast and crew did have a great time making it though. I had a brand new exclusive model named Hank Sterling who was very hunky and masculine. Scott Masters took me to the Boom Boom Room for drinks when we were in town months earlier and I of course took the cast and crew there after shooting our dailies. I was always very frugal with budgets and only spent where I needed to, so that left lots of miscellaneous money left over to treat the guys to nights on the town!

Over the years, friends and I made Laguna Beach a regular destination when getting out of town. When I was assigned a movie called Cat Men Do, an original idea our general manager came up with, I didn’t hesitate to make it a “Roadie Movie.” The concept of the movie was pretty much showing the day to day functions of Catalina Video: model searches, promotional ideas, and even the fictional character “Rusty James,” whose signature was on every piece of correspondence to our mail order customers. I shot a faceless Rusty, only identifiable by his name embroidered on his shirt, in the desert of Palm Springs where he gave away VHS tapes to the large number of guys who would blow him through a glory hole in a secluded abandoned shack. I had to somehow make this shameless promotion of the company movie interesting. While we were shooting the Laguna Beach “model search” scenes for the movie, we also scheduled an actual model search contest at the Boom Boom Room. This time we also occupied rooms at the Coast Inn for our cast and crew. The local and tourist crowd could not have been more receptive and fun. Model wannabes got up on stage, showed their asses off and won prizes. Michael Cody and Steve Rambo were the MCs and of course we all drank until closing! After closing, patrons would go down the steps, past the Garden of Peace and Love and continue partying (and more) on the beach under the cliffs. That was our last shoot day so I didn’t have to chase after the models to make sure they weren’t sucking any dick. We all left in love with the Coast Inn and Boom Boom Room experience, eagerly excited about our return some day.

In September of 2007, the Coast Inn, featuring the Boom Boom Room, shuttered its doors. Because of the Coast Inn’s significance, the new owners' plans to redevelop were held in limbo for over a decade. In 2018, the space still had not been touched by the new owners and the city of Laguna Beach approved the Boom Boom Room to reopen for two days during the Gay Pride Festival, and it was packed! In August 2021, the Coastal Commission cleared the way for the Coast Inn remodel. The Boom Boom Room re-opening is not part of their plans.

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

As I have pointed out in prior blogs, gay life was really unbelievable in the 1970s. This was particularly so in the cities of New York, Los Angeles, San Francisco and many others.

Bath houses and bars with their notorious "back rooms" were all the rage across the country. A sexual society had developed over that decade. I know for myself as a steward for a major airline, any "port of call" would have a Club Baths there and that would be pretty much a guaranteed good time. That chain was spread out all across the country... much to my pleasure. I will never forget an escapade I had in Miami. Towel-clad as usual, I was wandering the mostly outdoor and tropical grounds when I heard a voice softly call out my name. I turned around to find a childhood bestie that I had not seen in decades. He and his mother had moved from N.J. where we met and were pre-teen play pals. I had always had my suspicions about this "buddy" even though nothing had ever happened back then or that night.

Men in a bath house from Drive (1974)

 

Fast forward to the later part of the 70s when I moved to San Francisco. Besides the legendary baths like The Barracks, The Brothel and many many more, the Club Baths of S.F. was just two blocks from my South of Market apartment! My partner and I had a very open sexual relationship. We both loved to go "down the block" as we called it! For most of our years together we both had night time jobs. Most of the people that worked the bars and clubs that closed at 2AM would head down to 8th and Howard (the location for Club Baths S.F.) to "unwind" after work. There was sort of a social scene that had developed over the years. The big event, however, was on Tuesday nights when they had very discounted rates. There were literally lines around the block to get in. Once you got in, you quickly realized it was worth the wait! It was like being on a porn set. Being familiar with that... it sure felt like home to me! Lol.

Similarly, NYC had its bath house smorgasbord, too! Two of my favorite were the St. Mark's and the Continental Baths. The St. Mark's was one of the older facilities in town and well attended in the hours after the bars and clubs around town had shut for the night.

St. Mark's Baths interior

Continental interior sign and men dancing from Jack (1973)

 

For me, I would sometimes make a whole night of it there and skip the clubs and bars! Oink!

 

All of this came to an abrupt end. A scourge had hit the gay communities around the country. It was both frightening and sad to be losing friends and family to a disease that no one understood at the time. Almost immediately, openly sexual venues were forced to close. It sent a shockwave through the community. Being undaunted, a lot of the community went to "monitored" sex clubs. While visiting a friend in NYC, we went to one of these venues. I was surprised at how packed it was... given that people remained mostly clothed. There were actual monitors that wandered through the crowd admonishing and extracting individuals that went beyond the basic (hand-job) tolerated behaviors. "Lips above the Hips" was the chant that could be heard from these monitors as they walked the floor. For some people this might have worked. But, for me it was like the fast-food version of sex! It left me hungry.

It was at this time I noticed that porn was really taking off again. The industry literally exploded. After all, what could be safer than being a voyeur in the comfort of your own home? And, that was true again when COVID reared its ugly head just recently. Not only condoms but masks were featured in porn - ostensibly to set a good example. The almighty sexual drive of my fellow man was not to be daunted!

So, at nearly 72, I have seen the "Lavender Wave" rise from seemingly nowhere during the years of the sexual revolution. I have participated in it myself with great memories of the freedom I felt. The great cosmic pendulum swung back. I am now seeing the adjustments. But, Men being Men - there will always be a feast ahead.

Bio of Will Seagers:

Will Seagers (also credited as Matt Harper), within his multifaceted career and participation in numerous gay communities across the country in the '70s and '80s and beyond, worked as a print model and film performer. He made iconic appearances in releases from Falcon, Hand in Hand, Joe Gage, Target (Bullet), J. Brian, Steve Scott, and more, including in lead roles in major classics like Gage's L.A. Tool & Die (1979) and Scott's Wanted (1980). He brought strong screen presence and exceptional acting to his roles and was scene partners with many fellow legends of classic porn.

 

By Will Seagers
 

Me at J&R Music World, downtown NYC, after purchasing my 2nd pair of 1200 Wheels of Steel!

Through many of the blogs that I have written, I have alluded to my love affair with dance music and mixing that dance music. It is time for a tighter focus on that.

Through my late teens and early twenties as my porn career was starting to happen, there was another sexual form that was taking shape, as well - Dance and Dance Music. To equate this to sex might sound like hyperbole. But, that's the way it felt to my body and mind. To a large extent, the way a man moved had a lot to do with how he turned me on. You could just see the sex in the movements! Without that - it just left me flat!

Doing my "internship" for all of this in the greater NYC Metropolitan area, there was a city energy that came through the music. I was quite comfortable letting the City DJs wind me through their nightly fare of music in total trust. It wasn't until I moved to San Francisco that I felt a need to participate in generating some of that energy myself.

I missed some of the late night New York urban sexuality in the music I was hearing in S.F. So, I actually decided to put a mixing system together at home and start making some tapes of what I missed. To my surprise and pleasure, I had a small cassette tape business rolling in no time.

Part of my musical history was living and working on Fire Island for three seasons. Some of the best music and best DJs in the world played there. It was there in 1978 that I made a friend who was also working on The Island, Michael. We really hit it off and became dance and fuck buddies. Oh, and we both played the tambourines... a popular addition to many dance floors of the day! At the end of the season he moved to S.F., too.

Long story short. Michael had the same feeling about S.F. His background was in finance and raising funds. He soon went about gather friends together with the prospect of creating a whole new night club, "Dreamland." The very first meeting of these people happened in my small living room with blueprints spread across my mirror topped coffee table. (Of course being the late 70s, that table got a whole different workout after the blueprints! lol)

So the club became a beautiful reality very soon after. It occupied one of the many vacant warehouses in the district. I came on board as basically a cheerleader and I occasionally did the lights, too.

As fate would have it, Michael heard one of my cassette tapes. He contacted me and asked me if I would be interested in playing for the club. I was ecstatic! My debut was the Easter Sunday Tea Dance of 1980. I had never played a floor that large, so my mixing was a bit rough. But, I reveled in the squeals and screams of joy that came from the music I played, regardless. That started it.

I wasn't crazy about playing all-nighters. So, I started to play in the bars in the Castro Section of S.F. That was a comfortable fit! I will never forget my first few Saturday night shifts at The Badlands. I literally got that crowd to screaming, too!

I remained there for four years with lots of great nights, afternoons and memories in general. But, being visited by such stars as Sylvester was one of my favorite events! I loved his attitude. He would think nothing of hurling himself through that packed bar to the back where I was in the DJ booth. He would always bring a new song he was working on... and I would instantly work it in... usually not missing a beat! He loved that. He also used me in one of his videos. Although I didn't sing or dance... I was a hulk in the background!

Sylvester at a late '70s S.F. Gay Day Parade!

 

Last but not least was my spinning at Moby Dick Bar, just down the street from The Badlands. Another wonderful Michael, the manager of Moby Dick, asked me to pinch hit one night – and that night was New Year's Eve. I rose to the occasion and remained there 'til I left S.F. two years later. I really loved that bar and its clientele. They were musically open to the offbeat (but tasty) musical fare that I offered. I am so glad that was my last stop.

In the thirty plus years since I have "Played Out," I have maintained a mixing console at home. And, from time to time, I will make a CD mix for a friend. It always feels good to be behind the "Wheels of Steel" again... for that steamy feeling!

Thank you to Will Seagers for use of his photos.

Bio of Will Seagers:

Will Seagers (also credited as Matt Harper), within his multifaceted career and participation in numerous gay communities across the country in the '70s and '80s and beyond, worked as a print model and film performer. He made iconic appearances in releases from Falcon, Hand in Hand, Joe Gage, Target (Bullet), J. Brian, Steve Scott, and more, including in lead roles in major classics like Gage's L.A. Tool & Die (1979) and Scott's Wanted (1980). He brought strong screen presence and exceptional acting to his roles and was scene partners with many fellow legends of classic porn.

 

When I read Will Seagers' blog last week, it got me reminiscing about my years in San Francisco and, even though I was there nearly a decade after Will, I fell in love with the city just as much. So… Flashback, 1981. When I ended my second blog, FRANK ROSS: The Boss, I was still working for the Screening Room Theater in San Francisco’s Tenderloin district and the summer of 1981 was approaching. It’s a little fuzzy as to whether the theater had an ownership change to Savages at this point, but I do remember Frank Ross being in a very different head space. One day on his way to work, Frank was walking down Jones Street and, when he was just a block away, a man jumped from the top of a building and landed not more than five feet in front of him. This messed him up immensely, and justifiably so. I was in the ticket booth when he came in trembling and with a face full of tears as he told me what happened. I jumped up from the stool and just hugged him, while he shook uncontrollably. It took a long time for Frank to get over what had happened; some things you just can’t “un-see.” My on-again, off-again quickies with TK, the hot stripper from the theater, had settled into the off-again stage permanently as he became involved with an equally hot blond stripper more around his age.

I was 18 years old and could count on one hand how many sexual trysts I'd had. I didn’t count the customers at the theater who would cruise me from the lobby while I sat in the ticket booth. Occasionally when the coast was clear I would step back into the theater, during a ten-minute break, and let one of them blow me if they were cute enough. That didn’t count as sex in my book, just customer service at it’s finest. I was still settling into the fact that I was now out of the closet and not very experienced. On one of my days off, I decided to throw caution to the wind and set off for a day trip to Lands End. Months earlier, TK and the strippers took me there after a night at the Trocadero Transfer Disco and filled me in on its history. There was a nude beach you could hike to on a path that started at the Cliff House and old Sutro Bathhouse. It was a downhill trail all the way to a cove, and supposedly along the way there were men in the bushes going at it.

I’m embarrassed to say, I put on my favorite corduroy brown cut off, “short shorts” and headed to the beach, knapsack attached, on the #38 Geary street bus to Lands End. The ride there was uneventful and when I arrived, I basically used my “gay-dar” to follow a group of men to help me find the right path. It worked like a charm, and before I knew it I was on the trail headed to the cove. What a “wonderland” of excitement, as the trail did not disappoint. Clusters of men in circle jerks, blowjobs and more. Single men sporting big bulges, with the help of cock-rings, inviting the passers by to have a feel. I bypassed all of them, probably because I was too intimidated, and spent the day at the cove. I spread my blanket, got some sun, went up to my waist in the frigid water and at one point talked with a guy who came up and sat with me. We exchanged numbers, but I never called him. Not really my fantasy Lands End experience, but I wasn’t exactly an aggressor either.

Around 4pm, I hiked back up the trail and to the bus stop to catch the #38 Geary home to the Tenderloin. The bus was packed, standing room only, because everyone was leaving the coast. It wasn’t until we got several blocks into our trip that things took a turn. At one of the stops, a tall gentleman came aboard and shimmied his way through the isle where we were all standing there crammed against each other. I thought to myself, OMG this guy looks just like JOHN BECK. John Beck starred alongside Susan Sarandon and Marie-France Pisier in what was my favorite book and movie of the time. The Other Side of Midnight was a #1 bestseller and hit movie with very controversial content, and I just loved it! Anyway, John Beck, to me, was the hottest thing since sliced bread.

I must have been gawking at him because on his way down the aisle our eyes met and he ended up stopping right next to me. The bus continued on its journey and he kind of just stood there, one arm on the bar to keep balance and the other arm holding a book at his waist. He refused to make eye contact, just kept staring off into space, when suddenly (and this was impressive to me) he started rubbing his knuckles back and forth over my crotch, using the book he was holding as a shield. All the time not making contact but knuckling me non-stop which, at 18 years of age, immediately caused me to get a full boner. I was mortified when I saw a lady in one of the seats looking at me with judgment on her face because these shorts were so fucking short my underwear was pushing below the fringe, exposing my cloth covered boner. Oh the depravity! But it wasn’t enough to make me to move away from those knuckles. Finally, my own personal John Beck was making eye contact with me and cracked a very sexy smile. I was jumping out of my skin, but no words were exchanged. At some point seats opened up and we both took separate seats, still eyeballing each other. We both rode the bus until the end of the line and it wasn’t until we un-boarded that we first spoke. I told you I was shy.

We both over-shot our stops, had a laugh about it, then he invited me to his place. It was everything I hoped it would be and more. All too often when someone pops their cherry, like I did that day, it’s an uneventful situation. This one had it all: the anticipation, the courting, the foreplay (in silence), then the foreplay in bed followed by my first time bottoming. There was even a follow-up dinner date at his place, but that was it, I moved on. Of course, the first time hurt like hell and I really didn’t enjoy most of it, but he was very sweet and even bathed me in his tub afterwards because I was trembling. I guess it’s normal for middle-aged men to bathe their children!

I’m not saying, “Don’t Wear Short-Shorts on the #38 Geary to LANDS END,” but if you do, you might just get your anal cherry popped! (Again.)

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

By Will Seagers

I have always considered my excursion into the porn business as one of sex and pleasure (and some notoriety), and not one of great financial gains. It WAS always a great deal of fun to make porn - whether it be print or film. Most people involved were there to create a medium that was intended to make the viewer have fun!

When I first started, it was in print medium - mags, calendars and the like. Names like Man's Image, Target and Falcon are first to come to mind. Not much money was to be gotten from these adventures. I didn't complain - I figured out rather quickly from my first few shoots what the going rates were for the more notable studios. So, I called it my "Pin Money."

Will Seagers in a Man's Image calendar & on the cover of the first issue of Playguy

1978 Target calendar & a Target magazine in connection with Bullet's Cowpokes

 

Now, being that this was not nearly enough money to support myself, (especially living in the fair city of San Francisco), I always kept myself gainfully employed with what I called my regular job, as well. I worked in several gyms and gay clubs in town over the years. In terms of the clubs, I always wanted to play music. So, one of my first outlays with the pin money was for a pair of turntables, a mixer and a modest sound system. All of this was for the purpose of teaching myself how to be a DJ. It started off with making cassette tapes for friends and "getting the word out!" The pin money and odd jobs helped me scrape enough together to buy a fairly recent model FIAT 124 Spider!

Fiat 124 Spider and Will's following car, a Peugeot 504

Will's first turntable and mixer

 

I had the unique fortune to be reaching a high point in my porn career at the same time. (Don't think I didn't I didn't use that to my advantage!) So, when I showed up with my demo tape of my music in person... sometimes the tape was never even heard! I played at a couple of noteworthy establishments in San Francisco's Castro District - namely The Badlands, the Phoenix and finally Moby Dick Bar. But, I certainly cannot leave out the night club Dreamland from the list. Two of my friends who were an integral part of that club, Roy Shapiro and Michael Maier, heard my tapes. I was summoned to perform for "Easter Sunday Tea Dance" in 1980. I stayed with that venue for a year or so. (I quickly found out that I was not the kind of DJ that played all through the night and into the morning hours!)

Towards the end of my four-year engagement at the Badlands, I began to tire of bar life and being up all night. A "Regular Job" fell out of the sky through my friend and salesman Harold Banks at Eber electronics. Now in my mid thirties and my porn career starting to slow down a bit, I took on the mantle of "Electronics Maven of Castro Street!" I still played music on Sunday nights at Moby Dick Bar through my connection with my friend and the manager, Michael Goglia. That place was the last where I played records... and my favorite!

So, that accounts for the early years. They were great (if not chaotic!). In 1991, my "Guardian Angel" tapped me on the shoulder telling me it was time for a trip back home (back east) and a reassessment of where I was on life's trail. I loved San Francisco! It was where I found out who I was and what I could become. And, I am glad to have been there for the golden years of that city!

Bio of Will Seagers:

Will Seagers (also credited as Matt Harper), within his multifaceted career and participation in numerous gay communities across the country in the '70s and '80s and beyond, worked as a print model and film performer. He made iconic appearances in releases from Falcon, Hand in Hand, Joe Gage, Target (Bullet), J. Brian, Steve Scott, and more, including in lead roles in major classics like Gage's L.A. Tool & Die (1979) and Scott's Wanted (1980). He brought strong screen presence and exceptional acting to his roles and was scene partners with many fellow legends of classic porn.