BijouBlog

By Josh Eliot

The year was 1991. Catalina Video’s GM, Chris Mann, had left the company and started running things over at Video Team. As soon as Chris was OUT, The new GM, Mike, was IN. He was handpicked for the position by David Weiss, William Higgins' right hand man. Weiss and Higgins had an investment business called Drake’s Bookstore on Melrose Avenue in Hollywood. Mike had proven himself to be a great manager when they put him in charge of the high end bookstore and he kept the business in the black when tough times called for radical changes. The first was when MOM (the “Merchants on Melrose”), a group representing about 3000 residents, complained to city officials. All the peep show booths needed to be removed because the city investigators found Drake's and another shop named Taboo in violation of the zoning code intended to keep adult entertainment stores away from schools and residential areas. The battles lasted many years, before and after Mike came to manage Catalina Video’s operations. The city also demanded that they reduce the percentage of sex-related adult products in each store, replacing content with products unrelated to sexuality. Drake's eventually closed.

I’m sure it was a real pain in the ass for him dealing with this stuff over and over again. Catalina must have felt like an escape to him. We were a pretty well-oiled machine when he came aboard. Scott Masters was producer, I managed the video crew and John Travis was one of the top rated directors of the time, bringing success and big bucks in sales from movies like Powertool and Undercover. Chi Chi LaRue and his best friend, Kevin, worked in sales and promotion. TJ worked in the art department and designed all the boxes and one sheets. Costello Presley was composing and providing all the music for the movies, and Chet Thomas was the full time editor. As soon as Mike came into power, he started shopping for a new location in Reseda. Our palatial North Hollywood headquarters was too big and expensive to suit Mike’s taste and he had one thing in mind: stop the bleeding of money. In the early 90s, the sales started to decline on new releases as the market was suddenly overblown with competition. We were all kinds of shocked when we saw the size of the new place. The warehouse was a decent size, and Mike’s office could have easily been split into three, but the rest was divided into small offices just big enough for a desk and a path to walk around it. Chet had a nice space for editing, though it was also supposed to be where Costello stayed, but shortly after moving to the new location Costello Presley left the company.

 

From the very start, we were shown that Mike and Chris Mann were very different in their management style. There was tension between Scott Masters and Mike regarding how things were handled in the production department. The good ole days of blowing money on non-essential things was definitely gone for good. It wasn’t so drastic that our company cars were taken away or anything like that, but we would be tightening our belts on everything that had to do with production expenses. Things started to boil over when Scott Masters and John Travis were told that royalties were a thing of the past and the company would no longer compensate them monthly on their previous movies' sales. They settled on a flat fee. All future movies would be on a flat fee basis as well.

My contract with Catalina never included royalties from the get go, so there weren’t any financial changes for me. The whole thing between Masters, Travis and Mike came to a head behind closed doors and, like a flick of the switch, Masters and Travis were OUT. Masters called to tell me they were parting ways, but assured me that they would be starting their own production company (later to be called Studio 2000). He wanted me to leave Catalina with them and join them on their venture, but could offer no financial detail on how and when I would be compensated. It was in limbo. Deep down, I really did not want to leave Catalina, because I had a great rapport with Mike and all the other associates. Luckily for me, before Masters could come back with a concrete offer, Mike pulled me aside at my 30th birthday party at the Gold Coast Bar in West Hollywood and offered me the job of Catalina’s producer, which I instantly accepted. The whirlwind began, and for the next 15 years we pumped out two to three movies a month until our very last production: Hot Buttered Cop Porn in 2006. Sometime over the next number of years, once David Weiss passed away in Amsterdam, Mike quietly purchased the company from William Higgins.

After wrapping Cop Porn, we spent the next three years remastering and re-releasing all of our VHS movies onto DVD. It was kind of a relief to have the pressure of producing lifted from my shoulders and I could focus strictly on video editing, something I thoroughly enjoy. Going back to my early teens when I would sit on the living room floor with my 8mm editing unit, complete with splicing tapes, editing my home movies like Avalanche, Bionic Boy vs Big Foot, Crash, Earth Quake, and The Last Voyage. You can see trailers of those movies on my YouTube channel if you like disaster movies or if you just want to torture yourself! Here’s the link to: Josh Eliot, What A Disaster.

 

OUT of the blue one day in 2009, Mike came to visit me in Palm Desert, where I had moved to while continuing to edit and remaster for the company. I was shocked and surprised to hear that he was selling the business known as Catalina Video to Channel 1 Releasing. C1R had several partners including Chi Chi LaRue, so it seemed like it was a great choice for the library to go to them. He explained that part of the negotiation of the sale included keeping me and a couple Catalina employees on payroll for two years from the sale date. Though I was asked to produce new content for them, the thought of producing again was a real turn off to me, so I ultimately decided to only work as an editor for them, which they agreed to.

Two years to the very date of the company’s purchase of Catalina Video, I got my walking papers, and just like that, I was OUT.

By Josh Eliot

I’ve written previously about my best friend and co-worker at Catalina Video, Chet Thomas. His real name was Tommy, but from time to time we referred to each other as Sal & Sal. We both liked the nickname so much when we heard it from a “loose” character in the movie Scandal, with Joanne Whalley-Kilmer and Bridget Fonda, that neither one of us would let the other use it exclusively. When we were out and about, on the hunt “not for cunt,” we each took on the character and nickname of “Sal.” You see, just by that last sentence I’ve changed back into Sal before your very eyes; I guess “Sal” is the true author of this particular blog. Everything we said and did as “Sal” was for shock value and to move us toward our goal of the evening, having faceless sex with strangers. You might have read about some of our adventures in my previous blog, “SCANDAL at the Coral Sands Motel .”

The very first time I went to Palm Springs was to shoot the movie Head of the Class 2 that Scott Masters was producing and directing. We shot at a beautiful home in Rancho Mirage with models Adam Grant, Les Stine, Beau Beaumont, Brian Hart, Chris Ladd and others. While shooting the movie, the cast and crew stayed not too far away on Warm Sands Drive in a clothing optional resort called The Vista Grande. Scott Masters always cracked the whip, and to make sure there was no funny business with the models “off camera,” they stayed in the owner's two-bedroom suite with him, basically holding them captive. The crew, on the other hand, was free to roam the property at night, spending time in the 16-man jacuzzi filled with horny resort guests and locals who either had a key or figured out a way to get into the private resort. It was a playground for sure, even featuring a glory hole right next to the Coca-Cola and ice machines. Quench your thirst?! Peter and Larry were the owners and they developed a friendship with Scott Masters, which would allow us to start shooting on their resort property for future movies. Catalina ended up shooting at the Vista Grande for years to come.

Our next trip to the desert was for the movie Palm Springs 92264 and Chet Thomas was along as director with me as his cameraman. Scott Masters stayed home in L.A., but you can bet your ass he called to check up on us at the most inopportune times. I filled Tommy/Chet/Sal in on the goings on at the resort from my first stay there and we were determined to conquer the place while off the clock from shooting the movie. Across the street from the resort was their sister property called The Atrium, which had only five two-bedroom units. Tommy and I stayed there, as did the models and crew, because it was a bit quieter than The Vista Grande. After the shoots, we would go out with the models and crew to dinner at the Red Pepper, a gay-owned Mexican restaurant, and then we all hit CC Construction Company, the local gay disco. The models, for the most part, were on the honor system and, I think because we treated them like friends instead of “hired talent,” they kept their dicks in their pants in anticipation of filming the next morning. Once their scenes were complete, we let them play as much as they wanted around the resort or go on their escort gigs that they or their agent booked for them while in the desert. Tommy and I were very happy about how smoothly things went and were so grateful not to have our producer Scott Masters breathing down our necks.

After the movie wrapped, the cast flew home and the crew drove back to L.A. The owners of The Vista Grande invited Tommy and myself to stay the weekend. They were sold out with some sort of event and the place was filled with German guys. Scheibe! This was a clothing optional resort and let me tell you, there were some big-ass German Sausages swinging about all around the pool. It made it very easy for “Sal” & “Sal” to decide on who to pursue and who not to pursue. Neither Sal was famous for playing nice and when we both wanted the same “piece,” uhh hmm, I mean “guy,” we would battle it out. May the most creative seducer win!

Bob and Larry showed us to the “Maid’s Quarters,” the best kept secret at The Vista Grande. It was a tiny 12’ x 12’ room, with a shower stall and just barely enough space to fit a bed, TV and night stand. It was free and gave us a place to crash, so who were we to complain? Neither one of us was going to get much sleep anyway and if we did, it would probably be in room 10, 15 or 23. In true “Sal” fashion, there was trickery to be had. Like when I was in the shower, Tommy/Sal got dressed and ran out the door to get a head start on the guy we both wanted to catch. That little bitch! If I remember correctly, Sal threw himself at him and scored his first point. That pissed me off a bit, but I don’t throw myself at guys - oh wait a minute, I’m Sal right now so that’s exactly what I do.

The Sal domination of Warm Sands Drive didn’t just stay contained inside the walls of the resort. Outside on Warm Sands Drive was the most infamous cruise spot in all of Palm Springs. The streets don’t have street lights in the desert and there were shadowy figures in abundance. In cars, on walls, behind bushes. It’s impossible to see if they are cute, ugly, young or geriatric, and you can bet I ran into Sal a few times in different hiding spots with his mouth full. That was his thing - sorry babe, luv ya! Miss ya! But what do you expect, Sal, you did steal my hung German tourist, you twat! Sal and I made many return trips to the Vista Grande. We could call them any given Friday afternoon and if the “Maid’s Quarters” was empty, the owners would give it to us for the weekend for, get this, $25 per night! They treated us so well and, like I said, we would return year after year with the crew to film dozens of movies.

You know, I’m kind of embracing my alter-ego “Sal” as a writer. I think I’ll have him do a guest blog every now and then moving forward.

The Young Cadets (L); Conceptrol (R)

Chris Burns (L); Men of the Midway poster (R)

Gabriel Rocas (and his huge balls) & Mike Cesar in Latin Men Do

By Josh Eliot

A-List stars of the 1990s

Catalina had long wanted to tap into the girl-girl market; not the straight girl-girl audience, but the lesbian audience. The idea of having all A-List girls in our movie, in his mind, would give us an edge, and he proposed that it would be directed by a lesbian director for a lesbian audience. The top starlets had no problem whatsoever shooting an all-girl movie, so getting them to sign on the dotted line was easy. Of course, there was the small technicality of not having a lesbian director on staff to coincide with our manager’s plans to publicize the movie in the gay press as lesbian-made. I told him I would start the search for a lesbian director to join our team, but he wanted that gal to be me (not so forward thinking after all, was he?). We bantered back and forth but he was adamant, so I to accepted the assignment. Catalina’s instant new director “Tori Sterling” was born. A pseudonym I came up with by combining Tori Spelling and Matt Sterling, and the movie would be called The Women.

I came up with the title based on the Joan Crawford / Norma Shearer / Rosalind Russell / Paulette Goddard / Joan Fontaine 1939 film from director George Cukor. Get the connection? The actresses in the 1939 film (fabulous movie, I might add) were all A-List or up-and-coming A-Listers of the time. The Women would be a classy, glossy, high end production... albeit with its slashed budget of only $10,000, because he knew we could shoot multiple sex scenes in fewer days as there were no hard-ons or cum shots needed. We shot in two days. The girls were fabulous, creative, inventive, and great with their lines, which was really quite a delight! They taught me some really good positions and actions that I could apply to all-male movies, especially with their pussy eating techniques, which I could apply to future boy-boy rim scenes. It was exciting for me to be around and work with the “it” girls of the time and I never really felt intimidated by their presence, which was a nice surprise. All in all, the movie looked beautiful, top-notch and well shot. The only problem? I’m not a lesbian director!

We ran several promotions for the movie in the press, including the one shown here in Nightlife Magazine. Really pressing home the “made in the USA” vibe of “lesbian-made.” You can walk like a duck, fuck like a fuck, suck like a duck, but you’ll never taste as delicious as Peking Duck if you aren’t a duck inside and out. There’s no way, as a 31 year old gay man at the time, that I could have channeled properly the thought process or life experiences of a gay woman. It was really stupid to even try and this is where we blew our shot, because we weren’t honest with ourselves or our audience. I’m sure the movie made some money because, let’s face it, it’s no big challenge to make money with a $10,000 investment! But I dare anyone to find this movie in print anywhere today. I don’t even have a copy anymore - I loaned out my VHS to some girlfriends and never got it back. Well, at least it might have worked for that gay couple! I should have really tried harder to convince our manager to go big or go home with his idea of a lesbian director, really make this movie in the right way. Who knows, it might have pulled in that market that no one was catering to, if it had only taken that audience into consideration.

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

Behind Blue Eyes poster

Behind Blue Eyes poster