BijouBlog

By Josh Eliot

 

The year was 1991. Catalina Video’s GM, Chris Mann, had left the company and started running things over at Video Team. As soon as Chris was OUT, The new GM, Mike, was IN. He was handpicked for the position by David Weiss, William Higgins' right hand man. Weiss and Higgins had an investment business called Drake’s Bookstore on Melrose Avenue in Hollywood. Mike had proven himself to be a great manager when they put him in charge of the high end bookstore and he kept the business in the black when tough times called for radical changes. The first was when MOM (the “Merchants on Melrose”), a group representing about 3000 residents, complained to city officials. All the peep show booths needed to be removed because the city investigators found Drake's and another shop named Taboo in violation of the zoning code intended to keep adult entertainment stores away from schools and residential areas. The battles lasted many years, before and after Mike came to manage Catalina Video’s operations. The city also demanded that they reduce the percentage of sex-related adult products in each store, replacing content with products unrelated to sexuality. Drake's eventually closed.

I’m sure it was a real pain in the ass for him dealing with this stuff over and over again. Catalina must have felt like an escape to him. We were a pretty well-oiled machine when he came aboard. Scott Masters was producer, I managed the video crew and John Travis was one of the top rated directors of the time, bringing success and big bucks in sales from movies like Powertool and Undercover. Chi Chi LaRue and his best friend, Kevin, worked in sales and promotion. TJ worked in the art department and designed all the boxes and one sheets. Costello Presley was composing and providing all the music for the movies, and Chet Thomas was the full time editor. As soon as Mike came into power, he started shopping for a new location in Reseda. Our palatial North Hollywood headquarters was too big and expensive to suit Mike’s taste and he had one thing in mind: stop the bleeding of money. In the early 90s, the sales started to decline on new releases as the market was suddenly overblown with competition. We were all kinds of shocked when we saw the size of the new place. The warehouse was a decent size, and Mike’s office could have easily been split into three, but the rest was divided into small offices just big enough for a desk and a path to walk around it. Chet had a nice space for editing, though it was also supposed to be where Costello stayed, but shortly after moving to the new location Costello Presley left the company.

 

Vintage Catalina promotional ad designed by TJ  

Josh Eliot and TJ

 

From the very start, we were shown that Mike and Chris Mann were very different in their management style. There was tension between Scott Masters and Mike regarding how things were handled in the production department. The good ole days of blowing money on non-essential things was definitely gone for good. It wasn’t so drastic that our company cars were taken away or anything like that, but we would be tightening our belts on everything that had to do with production expenses. Things started to boil over when Scott Masters and John Travis were told that royalties were a thing of the past and the company would no longer compensate them monthly on their previous movies' sales. They settled on a flat fee. All future movies would be on a flat fee basis as well.

My contract with Catalina never included royalties from the get go, so there weren’t any financial changes for me. The whole thing between Masters, Travis and Mike came to a head behind closed doors and, like a flick of the switch, Masters and Travis were OUT. Masters called to tell me they were parting ways, but assured me that they would be starting their own production company (later to be called Studio 2000). He wanted me to leave Catalina with them and join them on their venture, but could offer no financial detail on how and when I would be compensated. It was in limbo. Deep down, I really did not want to leave Catalina, because I had a great rapport with Mike and all the other associates. Luckily for me, before Masters could come back with a concrete offer, Mike pulled me aside at my 30th birthday party at the Gold Coast Bar in West Hollywood and offered me the job of Catalina’s producer, which I instantly accepted. The whirlwind began, and for the next 15 years we pumped out two to three movies a month until our very last production: Hot Buttered Cop Porn in 2006. Sometime over the next number of years, once David Weiss passed away in Amsterdam, Mike quietly purchased the company from William Higgins.

 

Hot Buttered Cop Porn original and re-release box covers

 

After wrapping Cop Porn, we spent the next three years remastering and re-releasing all of our VHS movies onto DVD. It was kind of a relief to have the pressure of producing lifted from my shoulders and I could focus strictly on video editing, something I thoroughly enjoy. Going back to my early teens when I would sit on the living room floor with my 8mm editing unit, complete with splicing tapes, editing my home movies like Avalanche, Bionic Boy vs Big Foot, Crash, Earth Quake, and The Last Voyage. You can see trailers of those movies on my YouTube channel if you like disaster movies or if you just want to torture yourself! Here’s the link to: Josh Eliot, What A Disaster.

 

 

OUT of the blue one day in 2009, Mike came to visit me in Palm Desert, where I had moved to while continuing to edit and remaster for the company. I was shocked and surprised to hear that he was selling the business known as Catalina Video to Channel 1 Releasing. C1R had several partners including Chi Chi LaRue, so it seemed like it was a great choice for the library to go to them. He explained that part of the negotiation of the sale included keeping me and a couple Catalina employees on payroll for two years from the sale date. Though I was asked to produce new content for them, the thought of producing again was a real turn off to me, so I ultimately decided to only work as an editor for them, which they agreed to.

Two years to the very date of the company’s purchase of Catalina Video, I got my walking papers, and just like that, I was OUT.

 

 

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

By Josh Eliot

As I grow older, I get more nostalgic about experiences from my past. It’s natural to feel this way when we see things that bring back great memories and helped form who we are. Sometimes it’s seeing a movie. When I was 15 years old, in 1977, I talked my parents into taking me to see Diane Keaton in Looking For Mr. Goodbar. A decision I’m sure my parents regretted once the subject of the movie became crystal clear. I’m sure they thought that since Tuesday Weld was also in the movie, it would be pretty tame. Not! The film started with a haunting song montage including “Don’t Ask to Stay Until Tomorrow” by Marlena Shaw and it really set the tone. The movie was a tough and gritty expose on the bar fly, one night stand dating scene in New York. I’m sure mostly anyone who is reading this blog has seen this movie at some point in their life and came away from it moved or shaken. For decades, I and hundreds of others, tried to access this movie on DVD. It was originally released on VHS and LaserDisc, but evidently by the time negotiations came around for a DVD release it was dead in the water. Various chat rooms over the last decades point to the legal issues and costly fees involving the music rights. It seems to have simply vanished. It went “out of print.”

When I saw this movie at 15, I was thrilled to see the male hustler character played perfectly by Richard Gere. The moment he danced around in his jockstrap while holding a glow in the dark knife both tantalized and terrified me. I think this might have been the first “male nudity” I ever saw in a film, unfortunately for my mother sitting right next to me. The movie’s soundtrack was filled with great tunes like “Don’t Leave Me This Way” by Thelma Houston, “Prelude To Love,” “Try Me, I Know We Can Make It” and “Could It Be Magic” by Donna Summer and “Love Hangover” by Diana Ross. The music worked so brilliantly with the raw, realistic story, making the whole experience feel 100% real. Diane Keaton, famously known to be shy about her body and always dressing in long sleeves and a buttoned collar, had several nude scenes in the movie. She won the Academy Award the very same year for Annie Hall and you can bet your ass this role in Goodbar helped seal that win. What a film, but yeah, unfortunately I could not watch it and relive all those great memories and feelings because it was simply out of print.

The feeling of never seeing a movie again that you loved watching or loved working on must have been how the cast and crew felt back in the early days of porn. Before VHS, DVD and Blu-ray, the movies would show in an adult cinema then pretty much disappear. Maybe they would come back again to play as a second feature for a new release. But with the explosion of VHS on the X-rated market, suddenly all the new adult productions had a life beyond the new release stage. They would be widely available for purchase and viewings forever. That was exactly what we assumed when we were making the gay and bi porn movies back in the 1980s. There are a lot of collectors who have vast libraries both VHS and DVD. I have those collector tendencies too. I just added a new “instant favorite” autographed photo of Will Seagers to my collection. He signed a black-and-white shot from LA Tool & Die. I gave it a place of honor on my office wall just under the signed photo of Bette Davis.

I like to post trailers, clips and teasers from my library of movies for Catalina Video on YouTube and Instagram. It’s like a virtual collection, and I like the idea of letting them have some sort of permanent place in history on those channels. It seems that a new generation of worldwide gay and straight viewers really responds positively and has an appreciation for nostalgic porn clips. I thought it might be cool to post a newly cut trailer of the first movie I ever made, called Runaways, back in 1989. I used to have the VHS, which showed a young, sad-eyed twink looking through a dusty, cracked nine pane window on the box cover. Then on the DVD cover, they swapped the twink for a much hotter shot of Jake Corbin. Somewhere along the way, I loaned out that DVD and never got it back so I started searching for it online. I found the movie available on several websites with a fabulous new cover but, much to my dismay, the DVD version said “out of print” - leaving only the digital version available for download or single scene viewing. I thought, this must be a one-off. Maybe the owners of the Catalina Library sold out and will re-release it down the line? I purchased the download, cut my trailer and posted it on my Instagram and YouTube. Then it happened again with another title I was looking for and I started wondering what was going on. Why aren’t these titles available? Suddenly, I received a mailing for a major sale on most if not all of the William Higgins classics like Pizza Boy, Hot Rods, The Young and the Hung, Preppy Summer to name a few, with the title of the sale saying: “Get Them Now Before They Are OUT OF PRINT Forever.” There were also Dirk Yates and Catalina Video sections as well.

A little piece of my heart broke at that moment. What we always thought would be around and available on some sort of tape or disc or “newly invented format” was not to be. It became very clear to me that there would be no future restoration of these movies, there would be no re-release of these movies, there would be no “tangible,” hold-it-in-your-hand version of these movies any longer. I would have been content leaving this earth thinking that some “physical form” - complete with original movie artwork of the Catalina Library featuring John Travis, Scott Masters, Chet Thomas, Chi Chi LaRue, myself and others - would always be available. But evidently that is not to be. I get the digital thing, but it doesn’t mean I have to embrace it. I already had huge respect for the way BijouWorld treasures their films, directors and customers. The restoration costs they absorb to make their library of films the best they can be for future generations to enjoy and collect in a physical and digital form speaks volumes about their integrity. Even though the Catalina library of movies we made will not get the same “white glove” polished treatment Bijou offers to its library, I am more than content to know that the movies I looked up to and shaped me as an adult video director are being preserved.

I feel the need to have a “Happy Ending.” Everyone loves a happy ending don’t they? On October 23, 2020, the DVD version of Looking For Mr. Goodbar was finally released through LA Entertainment, an Australia-based company. Something nobody saw coming, and which a lot of collectors are anxious to own.

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

By Josh Eliot

Years before starting work with Catalina Video in 1980, I lived on the corner of O’Farrell and Leavenworth Streets in the “Upper Tenderloin” (as I like to think of it) in San Francisco. A typical walk up to Polk Street, where my friends and I would tend to eat dinner, would take me right past the Mitchell Brother’s O’Farrell Theatre. In 1972, the Mitchell Brothers' first, and most famous, full length adult feature Behind the Green Door was released. The movie was filmed inside the theater and featured the debut performance of Marilyn Chambers who, at the time of its release, was the cover model on the Ivory Snow laundry detergent boxes. That fact hit the newspapers and magazines, helping the brother’s $60,000.00 investment earn them a profit of over 50 million dollars!

Marilyn Chambers; The Mitchell Brothers' O'Farrell Theatre & Art Theatres

 

Of course I didn’t know any of this information at the time, I just loved the fantastic way they painted the building, with whales, tigers and all sorts of wild animals. I guess it was pretty wild inside as well! It felt like they were always showing Green Door either as the headliner or as a second feature to a new release. Boy, that print must have had a lot of edit tape splices from being run through the projector so much! I didn’t realize how much of a classic it was at the time. I lived in a studio apartment that I shared with Abraham, a classmate at the Art Institute. Abraham mentioned that he had never seen Deep Throat, which was playing on a double bill with The Devil in Miss Jones at the Art Theatres in the “Lower Tenderloin,” evidently for a good ten years straight! We went to an afternoon showing and the place was packed! As expected, the print was choppy as hell and at one point got stuck in the projector and started to burn. It wasn’t pretty when the house lights went up while they fixed it, but that’s what made the experience all the more fabulous in my book. We were both kind of surprised how low-budget “Throat” was and how “Miss Jones” looked like an old lady! Abraham starred in my class assignment for instructor George Kuchar titled Behind Blue Eyes (Tap this link to my YouTube Channel if you want to see my very first 8mm feature.) Behind Blue Eyes? Did I subconsciously come up with that title because I kept seeing Behind the Green Door on the marquee? Hmmm. I never got to see the Mitchell Brother’s movie but I always wondered, just what the hell went on behind that door?

Flash forward, way forward, from 1980 to 1989. I received the news that Catalina, for whom I’d been working for about one and a half years, was closing down the soundstage and moving production back to Los Angeles. It was rough saying goodbye to my friends and crew members, because I was the only one Scott Masters and John Travis had convinced general manager Chris Mann to take back with them to run production in Los Angeles. They found me a condo in West Hollywood a few blocks from Scott Masters' house and I moved in. First thing Monday morning, Masters and I drove to the Catalina offices in North Hollywood where I was reunited with Chet Thomas, the editor, who I became friends with when he came up to San Francisco to shoot his “earthquake porn,” The Big One, and I also reunited with Chi Chi LaRue whom I'd met once before. When I was in Chet’s editing suite, we were talking about musical scores. The first couple of movies I made in San Francisco were sent to Chet for editing, not allowing me to have any input on specifics, music, titles or anything. After shooting the scenes, I never saw the footage again until it was out on VHS tape. In a few days I would be starting my third movie, Hard to Be Good, about a young corn-fed stud heading off to a big city college. Costello Presley was credited for music on all of the Higgins and Catalina releases and I wanted to see if he would create a theme song with vocals for the title sequence.

Chet walked me over to a random door in the middle of the warehouse, which was access to Costello’s area. “Should I knock?” I asked. “Oh hell no… You’ll freak him out.” Chet told me that the only way to communicate with Costello was to write a note with the type of music you wanted and slip it under his door. “You’ll never see him in person, he’s a bit of a recluse,” Chet explained. When William Higgins high tailed it to Amsterdam then Prague, he allowed Costello to move into a private space in the warehouse. Evidently Costello Presley only left that room after everyone went home for the night. No one ever saw him, or if they did it was a rarity. So, I wrote my note and magically a cassette tape was waiting for me one morning with the song “Beauty, Beauty,” with music and lyrics by Costello Presley. The only problem was that by the time I got that cassette in my hot little hand, Hard to Be Good was already finished and released, so I held onto it and used it in my future movie Easy Riders. (Honestly I’m not 100% sure he wrote and recorded it for me or if he had used it for something in the past and gave it to me as “new for you.”)

Again I found myself wondering what was going on “behind that door” of his to cause such a delay of my request. I’m pretty certain that it wasn’t as exciting as what was going on behind Marilyn Chambers' Green Door! (If he was living there, where did he shower?) About a year later, the Catalina offices moved to a smaller facility in Reseda. During the move, I actually saw Costello Presley for the first time! He was leaving with a couple of knapsacks filled with his belongings, as he wasn’t allowed to “shack-up” in the new building. That day, the music stopped; Costello Presley walked out of the Catalina offices and we never heard from him again. It was kind of sad. We continued re-using music from his cassette tape collection and credited “Music by Rock Hard” on the movies, until we met Sonic Seduction, who scored our movies until the company was sold to Channel 1.

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

I can’t tell you how many times over the years I get asked about fluffers on the set. It seems once someone found out what I did for a living, their first words were, “Do you need a fluffer?” or “Are there really fluffers for the actors?” It’s almost like the impression of a fluffer is a cool and positive one. Well, let me tell you, the reality couldn’t be further from the truth. In fact, the only thing worse than needing a fluffer on the set is when you need to hire a stunt dick (yes, that’s a real thing). I’d like to think that when I hear the word fluffer, it takes me back to the time when my mother packed our school lunches with a fluffernutter sandwich. A peanut butter and fluff sandwich on Wonder white bread, a true American classic and staple of the East Coast. The only place you can buy fluff in California is at a specialty market, and every year or so I have a craving for it. The sandwich is dripping with white creamy marshmallow fluff, the complete opposite of what we want to happen when a fluffer goes to work.

I’ve said “fluffer” so many times in the last paragraph that I’m starting to have anxiety, so let’s just change the word to Mr. F. As a director of gay porn movies, when a model needs the services of Mr. F, we know our shoot day will extend from 5 to 6 hours for a full scene to anywhere from 8 to 10 hours. Your heart drops and you realize that all your hopes and dreams of a hot sexy scene have gone right out the window in an instant. The worst part of shooting porn is when there are erection problems, especially in gay porn where there is not a cute “vag” you can shoot to take up some screen time. You cannot move forward without a hard on, and all the momentum is lost. There is a place and purpose for flaccid dicks to be photographed and a porn movie is not that place.

 

In the late 1980's when I started with Catalina Video, William Higgins' vision for the company was to cast young collegiate men with fit bodies and All-American looks. The model pool in the late 80’s with Scott Masters (Nova Video) as our producer and sometimes director was mostly made up of guys who were gay for pay. This made the chemistry on the set between the models very wooden. If we matched a gay guy with a straight guy, sometimes things would work out, but straight with straight... forget it. Because of this dynamic, our sets had no similarity to what I (and probably everyone else) thought a porn set would be like. I’d always envisioned Joe Gage’s Closed Set as the epitome of a California gay porn shoot. Or even 1984’s Best Picture Winner, Steve Scott’s classic Screenplay, with hot sexy gay actors portraying directors and casting agents. Our sets did not have that sexual energy.

Stills from Closed Set (DVD | Streaming)

With our gay for pay models, Mr. F was not a man but a VCR, unless one of the model’s girlfriends happened to be on the set (I can count on one hand the number of times that happened). A man’s mouth would not do the trick, so we would wheel out the TV/VCR combo from the make-up room onto the set. We would shut off the 1k soundstage lights to make the model comfortable and let him watch a porn scene to get hard. Oh the hideous memories of models rewinding and fast forwarding the tape, trying to find their “perfect shots to watch.” The clock is ticking! Take your hand off that fucking remote and put it on your dick already! Once the model was fully erect, we would turn the lights back on and run to our cameras as the model jumped into the set, stuck his dick in his co-star’s mouth or ass, while we'd shoot for 10 to 15 seconds until it was flaccid again. Over and over and over, angle, after angle, after angle. Torture.

As time progressed, more gay guys with the All-American look got into the model pool. Sexy passionate sex was now a regular occurrence on our sets because the guys were actually into each other. That’s not so say that Mr. F wouldn’t show his ugly face, but that was usually in the form of a magazine to help a hard dick get rock hard or, on the rare occasion, a crew member’s mouth (or piece) would come in handy. Then on March 27th, 1998, a miracle happened in the form of a little blue pill. This was awesome! The cob web covered TV/VCR combo was thrown right into the trash and we could make real plans for the evening because we knew we would get out of work on time. Hell, we could even add a third fuck position into the scene we were shooting, just because we knew we could! Mr. F simply faded away out of our lives and took all that anxiety with it.

 

Fluff now has it’s good name back and Mr. F is more than welcome on the set... as a sandwich.
 

Bio of Josh Eliot:

At the age of 25 in 1987, Josh Eliot was hired by Catalina Video by John Travis (Brentwood Video) and Scott Masters (Nova Video). Travis trained Eliot on his style of videography and mentored him on the art of directing. Josh directed his first movie, Runaways, in 1987. By 2009 when Josh parted ways with Catalina Video, he'd produced and directed hundreds of features and won numerous awards for Best Screenplay, Videography, Editing, and Directing. He was entered into the GayVN Hall of fame in 2002. 

Posted by Madam Bubby

Vinyl is still around and actually thriving, especially in indie music and hipster circles, but I the same revival hasn't quite happened for the VHS, which means those old video tapes one sees in thrift stores may end up in landfills or supporting window air conditioners.

According to this source, Japan's Funai Electric, who claimed to be the last VCR manufacturer, stopped producing the machines several years ago, in July of 2016. This source also gives a brief history of the medium, which for readers of a certain age, will certainly bring back memories.

Beta tapes? Wow. I remember my Dad got every James Bond movie he could find on Beta. Yes, Beta, which did not last. What happened to all those Beta tapes?

And those bulky cameras. People started to get really obsessed with them, I remember, at least initially, and this before the days of easy selfies and youtube videos. Want a movie of someone eating mashed potatoes at a 1980s christening celebration? It's on a VHS tape, and probably now remastered digitally and streaming somewhere on youtube.

 

Some even attributed the supposed narcissism of Generation X and millenials to this phenomenon. Hey, can I see the tape of me when I was four throwing water balloons at the next door neighbor? Or how about when I got ten Atari video games for Christmas when I was ten and threw a tantrum (captured for time immemorial) because my brother got a more expensive one?

Digital hoarding perhaps started with the VCR. There was the woman on the show Hoarders taping constantly on a multitude of TVs. Think walls of tapes. Her son said, well, I guess if you want a Phil Donahue show from the 1980s, this is the place to go.

 

Of course, the advent of this medium totally revolutionized the porn industry. Instead of having to go to a porn theater like Chicago's late, great Bijou Theater, one could rent and even buy tapes and watch porn at home. Or even tape amateur porn. Porn creators made a killing for a while on these often very expensive tapes, but now with streaming and youtube, the sex exists in cyberspace rather than captured on a concrete medium like a VHS tape.

 

Will VHS make a comeback? Some grassroots indie artists and retro collectors may be rediscovering the medium (and also the major consumer movie format before video, Super 8 film). Is it the appeal of retro, or some other specific component of the medium? Time may tell.